Armadillo & Co: Outdoor Rugs

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Armadillo&Co has embraced the elements with their robust new Outdoor Collection. You’ll recognise their signature style, but now you can take their latest hardwearing, user friendly, multipurpose rugs anywhere.

“Our Earth Collection has always been fundamentally inspired by nature,” brand founders Sally Pottharst and Jodie Fried share. “Now we can really be amongst it!”Armadillo&Co_IOC_Harvest_Cumin_Oatmeal_Insitu_1

The Collection launches with three designs – Dune, Harvest and Safari – all similar in feel to the existing Earth Collection, but woven with a mix of wool and polyester so they can handle use both indoors and out. “They’re perfect for picnics, for pets, on the verandah, beside the pool, in the bathroom, in the garden… really for all applications,” Sally explains. “If they get dirty, just hose them down. They can handle rain, hail or shine.”

The team carefully sourced the polyester fibre which looks and feels like wool, so none of the aesthetic or texture is lost. The patterns are also designed to dovetail with Armadillo&Co classics that echo the rusticity and charm of their original designs. “But stay tuned, Outdoor Collection is set to expand. We’re starting with simple and subtle, but colour is coming!”

Armadillo&Co_IOC_Dune_Granite_Oatmeal_Insitu_4The same exclusive selection of weavers are used to create the Outdoor pieces as for all the Armadillo&Co Collections, so expect the same intricate, high quality handcrafting. “We pride ourselves on attention to detail and fine finishing,” Sally and Jodie state. “That’s what our artisans do. It’s what they’ve done for generations.” Profits give back to local communities to build schools and health centres for families and children, so every purchase helps.

For more information visit www.armadillo-co.com.